Learning Center » Search Engine Low Down » Google Changes Trademark Policy Google Changes Trademark Policy Thanks to Aaron Wall at Search Engine Journal for outlining new changes to Google's new trademarking policy with regards to PPC ads. Legal complaints have been coming up more and more, recently, as PPC advertisers try to reap the financial benefits of Source: Google Changes Trademark Policy Please Note: The above article was not written by staff of Connor's Web Guide and thus we can guarantee the content or stability of its external link. Peer Rating System: Would you recommend this article? 1 2 3 4 5 3.11 out of 5, With 9 Votes